Dieppe, Fredericton, Moncton, Riverview, and Rothesay remain top choices in 2025. Each offers affordability, strong communities, and quality living. Your best pick depends on whether you value culture, education, career growth, or quiet family life.
New Brunswick continues to be one of Canada’s most charming provinces, known for its affordable cost of living, natural beauty, and bilingual culture. For those looking to settle in the Maritime region, New Brunswick offers some of the best opportunities for families, retirees, and professionals seeking a balanced lifestyle.
In this 2025 update, we revisit the top places to live, expanding on why each location stands out, updated stats, and unique qualities that make them ideal for newcomers.
1. Dieppe, NB
Dieppe remains one of the fastest-growing and most desirable cities in New Brunswick. Known for its modern yet community-oriented atmosphere, Dieppe offers the perfect blend of urban conveniences and small-town friendliness. It has a strong Acadian influence, giving it a unique cultural flair.
Why Dieppe Stands Out in 2025
- Population Growth: With approximately 35,000 residents, Dieppe has seen steady growth thanks to its economic stability and family-friendly amenities.
- Economy and Employment: The city’s economic base is diverse, with opportunities in retail, transportation, technology, and healthcare. The unemployment rate remains low at around 3.9%, among the best in the province.
- Cost of Living: Dieppe offers some of the most affordable housing options in Atlantic Canada. A one-bedroom apartment averages around $810/month, while home prices are still reasonable compared to national averages.
- Quality of Life: Dieppe’s green spaces, including Rotary St-Anselme Park and the Dieppe Aquatic Centre, enhance residents’ lifestyles. The city promotes active living with its cycling trails and community events.
- Cultural Diversity: Dieppe embraces bilingualism and celebrates its French heritage with festivals and arts programs. The annual Acadian Day celebrations are a highlight.
Who Should Live Here
Dieppe is ideal for families, young professionals, and retirees who appreciate a safe, vibrant community with cultural richness and access to urban amenities.
2. Fredericton, NB
Fredericton, the capital city of New Brunswick, is an education and cultural hub. It’s home to the University of New Brunswick and St. Thomas University, giving it a youthful, energetic vibe. Beyond academia, Fredericton is known for its art galleries, music festivals, and thriving tech sector.
Why Fredericton Is a Top Choice
- Population and Demographics: Fredericton’s metro area is home to about 122,500 people, with a well-educated workforce and a family-friendly atmosphere.
- Economic Opportunities: The city’s economy is driven by government, education, IT, and small businesses. The tech sector continues to expand, offering jobs in cybersecurity, software development, and startups.
- Lifestyle and Recreation: Located along the Saint John River, Fredericton boasts extensive walking and biking trails. Festivals like Harvest Jazz & Blues and the Fredericton Craft Beer Festival keep the cultural scene lively.
- Cost of Living: Housing remains affordable, with average rents around $870/month for a one-bedroom apartment. Home prices are lower compared to many other Canadian cities, making it attractive to first-time buyers.
- Community and Safety: Fredericton is known for its welcoming neighborhoods, family-friendly amenities, and a crime rate that hovers around the national average but is trending downward.
Who Should Live Here
Fredericton is a perfect match for students, educators, government employees, and anyone seeking a balance of career opportunities and cultural engagement.
3. Moncton, NB
Moncton, the largest city in New Brunswick, continues to thrive as an economic engine for the province. It’s a hub for commerce, retail, healthcare, and IT, with a growing reputation as an attractive destination for newcomers.
Why Moncton Continues to Shine
- Population and Growth: Moncton’s metro population surpasses 157,000, and it remains one of the fastest-growing urban areas in Atlantic Canada.
- Economic Strength: Major sectors include transportation, insurance, finance, and tech. Companies such as Medavie Blue Cross and Assumption Life are significant employers.
- Transportation and Accessibility: Moncton is strategically located with access to highways, rail, and an international airport, making it a prime spot for businesses and commuters.
- Cultural and Entertainment Scene: Residents enjoy attractions like Magnetic Hill, the Moncton Coliseum, and a variety of dining and shopping options. The city is known for its friendly atmosphere and bilingual culture.
- Housing and Cost of Living: While prices have risen slightly, Moncton remains more affordable than many Canadian urban centers. A one-bedroom apartment averages just over $1,000/month.
Who Should Live Here
Moncton suits professionals seeking career growth, entrepreneurs, and families looking for urban amenities with a Maritime charm.
4. Riverview, NB
Located just across the Petitcodiac River from Moncton, Riverview is known for its family-oriented environment and excellent quality of life. It offers a quieter, suburban lifestyle while being close to Moncton’s services.
What Makes Riverview Unique
- Population and Demographics: With about 20,600 residents, Riverview is the largest town in New Brunswick and a popular choice for families.
- Community Feel: Riverview is recognized for its friendly neighborhoods, top-rated schools, and an abundance of parks and trails. Mill Creek Nature Park and Riverfront Trail are local favorites.
- Affordability: Average rents remain below $800/month, making it one of the more budget-friendly areas for families.
- Safety and Stability: Low crime rates and well-maintained infrastructure make Riverview appealing for long-term living.
- Amenities and Events: Community-focused events like Sunfest and seasonal markets bring residents together, fostering a strong sense of belonging.
Who Should Live Here
Riverview is perfect for families, retirees, or anyone who wants proximity to Moncton’s opportunities without sacrificing peace and quiet.
5. Rothesay, NB
Rothesay is a picturesque riverside community near Saint John. Known for its upscale neighborhoods, excellent schools, and family-focused events, Rothesay is often considered one of the safest and most desirable towns in New Brunswick.
Why Rothesay Is a Hidden Gem
- Affluent yet Accessible: With a median household income around $93,700, Rothesay attracts professionals and retirees seeking comfortable living.
- Real Estate and Cost of Living: Although homes can be pricier, they offer good value compared to larger cities. Average rents for two-bedroom units are about $800/month.
- Community Safety: Crime rates are impressively low, making it one of the safest municipalities in the province.
- Recreational Opportunities: Residents enjoy riverfront parks, boating, golf courses, and scenic trails.
- Education and Services: Rothesay has well-regarded schools and healthcare facilities, ideal for families.
Who Should Live Here
Rothesay is ideal for professionals, retirees, and families who value safety, community, and easy access to Saint John’s urban services.
Market Trends & Community Voices
- Real Estate Activity: Home sales in NB jumped over 30% year-over-year in December 2024, with overall 2024 sales up 4.2% from 2023. Listings rose nearly 10%, pushing active inventory to early-2024 levels.
- Education Concerns: NB still faces challenges, ranking near the bottom in standardized test scores relative to other provinces.
- Resident Insights from Reddit:
"Woodstock is a really convenient size and close to Fredericton… I really love Hillsborough. Small town feel but still very close to everything… Sussex is lovely and fairly central to the 3 big cities."
These local recommendations highlight attractive alternatives beyond the top five, particularly for those seeking quieter, more affordable options within reach of urban centers.
FAQs About Living in New Brunswick
Thinking of moving to New Brunswick? Here are quick answers to the most searched questions about living in this beautiful province.
Yes. Housing and everyday costs are generally lower than the Canadian average.
Growing steadily, with opportunities in healthcare, IT, education, and trades.
Yes. While prices have risen, homes remain more affordable than in major cities like Toronto or Vancouver.
No, but bilingual skills are an asset, especially in areas like Dieppe and Moncton.
Cold with snow, but well-equipped cities make winter manageable.
Riverview and Rothesay are family favorites due to safety and schools.
Yes. The University of New Brunswick and St. Thomas University are well-respected.
Yes, but wait times can vary; Medicare covers most essential services.
Generally very safe, with lower crime rates than the national average.
Absolutely—hiking, kayaking, skiing, and coastal exploration are popular.
Final Thoughts: Making Your Move to New Brunswick
New Brunswick remains a strong contender for those seeking affordability, safety, and an excellent quality of life. Each destination offers unique advantages, whether you prioritize career opportunities, education, outdoor living, or a quieter suburban environment.
When planning a move, remember that settling into a new city involves more than just choosing the right location. It’s wise to consider long-term financial planning, including insurance coverage for health, life, home, and vehicles. A good insurance plan can provide peace of mind and protect your assets as you begin your new chapter.
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